Block-native WordPress themes
WordPress themes built for one industry at a time
Plumbers, dentists, law firms, HVAC, salons and more. Each kit ships the pages, service and location pages, copy and structured data that business needs to get found, and you can open a live demo in your browser in seconds.
15 industry kits · 18 block patterns · new kits added continuously
Industry kits
Start from your industry, not a blank page
Accountant theme
9 pages · 3 service pages · AccountingService schema
Construction theme
8 pages · 2 service pages · GeneralContractor schema
Dentist theme
9 pages · 3 service pages · Dentist schema
Hair Salon theme
7 pages · 1 service pages · HairSalon schema
HVAC theme
10 pages · 3 service pages · HVACBusiness schema
Law Firm theme
10 pages · 3 service pages · LegalService schema
In every kit
More than a design: the structure a local business site needs to rank and convert
Pages written for the industry
Home, services, about, service areas, FAQ and contact, with copy a plumber, dentist or law firm would actually use.
A page for every key service
Water heaters, AC repair, roof replacement, balayage: each gets its own page with what's included, warning signs, pricing guidance and FAQs.
Location pages done properly
City pages only where there is real local detail, so they help rankings instead of reading like doorway pages.
The right structured data
Plumber, Dentist, LegalService, HVACBusiness and more, plus FAQ structured data built from the page, via the free Groundwork Local plugin.
Set your details once
Phone, address, hours and service areas are entered once and update everywhere they appear, including the click-to-call buttons.
Block-native and fast
Built on core WordPress blocks and theme.json. No page builder, no lock-in, and clients can edit every word in the block editor.
How it works
From industry to live site
- 1
Pick the industry
Every kit starts from the pages, sections and wording that business type needs.
- 2
Open the live demo
The full site runs in your browser through WordPress Playground. Click around, edit it, break it.
- 3
Install and launch
Install Groundwork and the kit, add the business details once, swap in real photos and reviews.
Free pattern library
Copy any section into the block editor
Heroes, service grids, trust bars, FAQ accordions, footers and more, built from core blocks. Copy the markup, paste it into any block theme.
Questions
What is a block theme?
A WordPress theme built entirely from core blocks and theme.json. Every page, header and footer is editable in the block editor, and there is no page builder plugin to load or maintain.
Do the themes work without the Groundwork Local plugin?
Yes. Without it, the sample contact details show as normal text. The plugin adds set-once business details and industry structured data.
Can I use a kit for client sites?
Yes. The Agency plan covers unlimited client sites. Themes are GPL, so there is no lock-in if a client moves hosts.
Are the reviews and statistics real?
No. Kits ship with clearly labeled sample reviews and numbers so the layout is complete. Replace them with real reviews from the business's Google Business Profile before launch.